TOPIX and The Hive made magic happen in these beautiful spots for Country Harvest. We turned this kitchen into a lush wheat field and a magical apple orchard through the use of live action, practical effects and CG animation.

Plants, apples and other elements had to be created in CG, then brought through a full life-cycle using animation and growth simulations. With careful attention to detail, lighting and colour, we created a whimsical journey of the harvest growing in this kitchen. View “Bring Home the Harvest” and “Apple Bread Now in Season,” and images from the shoot, below.

Agency: The Hive
Chief Creative Officer: Simon Creet
Associate Creative Director/Copywriter: Meghan Kraemer
Associate Creative Director/Art Director: Christian Buer
Agency Producer: Jennifer Cursio

Production Company: Touchpoint Films
Live Action Co-Directors: Matt Eastman & Steve McArdle
Live Action Executive Producer: Kevin Saffer
Live Action Line Producer: Andrew Sulliman

Post Production Company: TOPIX
CG Creative Director: Steve McArdle
3D Lead: Steve Hollman
Lighting/Rendering: Steven Hollman & Livio Passera
Technical Director: Chris Crozier
Animation: Kevin Vriesinga
Modeling & Texturing: Raden Slipicevic
VFX Supervisor, Compositor and Colourist: Marco Polsinelli
Editor: Mathew Mulholland
Executive Producer: Eugene Marchio

Music Licensing: Apollo